Sunday, January 6, 2013

Create A Website in Less Than 5 Minutes



You can build your company website for free using @BizTrumpet website maker, with a sub-domain from biztrumpet, or for 100 USD a year for your own complete domain name. Either way we recommend that you start with the free account and upgrade once you have set the design and you like how it looks.

Follow the simple Steps below:

1- Register For Free using the link Below:
https://www.biztrumpet.com/pages/register.aspx

2- Fill in your basic profile, using the link below:
http://www.biztrumpet.com/pages/companyprofile.aspx

3- Visit Website Builder, Choose a template and customize it to your liking using the Link Below:
http://www.biztrumpet.com/pages/sitemanager.aspx

4- Additionally, For more detailed options & easier WYSIWYG editing visit the link below:
http://sample.biztrumpet.com/

5- Finally, Manage & fine-tune your online presence: 
BizTrumpet provides with an easy to use interface, that shows you information that matters about your online presence. Like effective keywords that are driving traffic to your showroom, how many visitors you had and much more in a simplified way to help you maintain & manage your online image without having to have technical skills through following the tips in your dashboard using the link below.
http://www.biztrumpet.com/pages/profile.aspx

Please let us know your thoughts, on the website builder tool. We highly appreciate & value your feedback. And are looking forward to your comments.

Wednesday, November 28, 2012

5 Reasons Why You Should Test The Waters Of Online Marketing


Although it doesn't need much convincing to most business owners, some business owners are still reluctant to test the waters of online marketing, this article is for those people who are still holding back from investing into online marketing, below we tried to compile a list of top 5 simple and most compelling reasons why you should do it:

  1. First and foremost, these days if you are not present on the web you basically don't exist.
  2. Better tracking of spend & ROI than any other marketing medium.
  3. Consumers & businesses alike are searching for your products & services online everyday.
  4. Cost is lowest compared to TV, radio and print.
  5. Wider reach, the easiest & fastest way to expand your business beyond borders & physical boundaries.

Tuesday, September 11, 2012

3 Tips For A Lead Generating Website


A Business Website Should Be A Lead Generation Tool
A misconception carried by many business owners, that having a website is just something you need to have to go along with today's market. and it's only needed for customers perception that you are running a legit business.

The truth is, A website is a selling tool. Your website is your one & only salesman on crack, working day & night worldwide. It's essential to have a website for business growth. So how to make the best of it?

We at BizTrumpet.com tried to compile a list of 3 top ways to ensure that your website will be more efficient at generating leads:

1- Use a CMS (Content Management System)
Use a Content Management System or any user friendly system that allows you to regularly update your content, this is the most important & influential tip, To head towards creating a selling website. You need to own your content, tweak it and fine tune it. Having a web developer or an outside company do it, means you will not update it as often as you should.

2- Keyword Research
Start By writing Content you think will sell your product, keep it simple, but use keywords your prospects would use to search for your service. Do some analysis on keywords you used see which ones brought more traffic to your website. Try to look for low competition, high value keywords and incorporate it within context. If you are using BizTrumpet there are multiple tools to tell you which keywords are bringing prospects to your mini-website. You can also use one of the following free online tools provided by google:

- https://adwords.google.com/o/KeywordTool
- https://www.google.com/insights/search/

3- Optimizing Your Content
When optimizing your content you need to remember, optimizing for SERPs (Search Engine Result Pages) is important. But your content is there to convert prospects, to convince them to move from being a lead to being a customer. Make sure your content is readable, highlights your competitive selling points and is concluded by calls to action.

Have other tips on how to make your website more efficient at generating leads, share your ideas with us.

Tuesday, September 4, 2012

5 Tips To Deal With Chinese Suppliers


Chinese suppliers offer real attractive trade & business opportunities, yet because of a few rotten apples foreign companies from Middle East, Africa, Europe and the Americas are not as keen as they were before on doing business with Chinese suppliers.

Why lose such a chance when you can do a bit of extra effort to make sure you can safely trade and benefit from the amazing opportunities that genuine Chinese suppliers can offer you.

So below is a list of things you can do to make your trading with chinese suppliers much safer:

1- e-Verification:
The safest option to make 100% sure that this business is authentic, is ask them to get e-verified it only costs 135$. if you are doing considerable business with a company never do it without everification. BizTrumpet.com deals with a 3rd party A&V (authentication & Verification) auditor that will check & make sure that these are genuine businesses and will then generate a certificate with verified information for you to view.

2- Google the name of the company with the word scam: 
When you google "companyname scam" you will get a good indication if this company is involved or reported for scam by any other victims online.

3- Check the Company Website: 
Never deal with companies without websites, and make sure that details match with what the supplier is telling you, in this day and time you do not have to deal with a company without a website.


4- No money transfers to personal accounts:
Do not transfer money to personal accounts, only transfer money to company accounts.

example:
Beneficiary name: KANTECH INTERNATIONAL (JIANGXI)  CO LTD (a company name)
Bank name: CHINA CONSTRUCTION BANK
Account No.:3579********************
Swift Code: DFFVFDKRL

5- Finally, If it's too good to be true, it's most probably not true.

Let us know your opinions on verifying suppliers.

Are there any fool proof methods you are using to ensure your trading is safe?
Share it here with us.

Monday, September 3, 2012

What is Drop Shipping

To simplify it "Dropshipping" is selling something you don't own. 

Dropshippers are companies that offer merchandise for sale that will ship the merchandise directly to your customer once you pay for it. Here is how dropshipping works:

  1. You find a company that agrees to dropship. You list their merchandise online in your website or in your shop for sale without first purchasing it.
  2. When the item sells, you collect the selling price (retail) and the shipping cost from you customer.
  3. Now you send the wholesale (lower) price + the shipping and handling fee to the dropshipping supplier.
  4. The supplier then ships the item to your customer.
  5. Your profit is the difference between the retail and the wholesale price.


According to Wikipedia Drop shipping is a supply chain management technique in which the retailer does not keep goods in stock, but instead transfers customer orders and shipment details to either the manufacturer or a wholesaler, who then ships the goods directly to the customer. As in retail businesses, the majority of retailers make their profit on the difference between the wholesale and retail price but some retailers earn an agreed percentage of the sales in commission, paid by the wholesaler to the retailer.

Disadvantages of Drop-shipping

Lack of control – When you drop-ship, you are at the mercy of the shipper. They control the packing and shipping experience. If they pack and item improperly or take too long to ship, the customer will blame you –not the drop-shipper. Poor service from a dropshipper can negatively affect your customer satisfaction.
No control over inventory – If a drop-shipper fails to warn you about their low inventory level, you may sell an item that they cannot deliver. This puts you in a very bad position with your customers.

Advantages of Drop-shipping

No up front investment in products - When you sell drop-shipped products, you don’t pay for merchandise until it sells. This eliminates tying up money in inventory.
Eliminates risk – If something doesn’t sell, your only risk is cost of display
Product depth and variety – When you buy products to resell, you are limited in the number and type of products you can sell by the amount of cash or credit you have to purchase. When you drop-ship, you can list many more products for sale.

Procedure & Practical Examples

Some drop shipping retailers may keep "display items" on display in stores, so that customers can inspect an item similar to those that they can purchase. Other retailers may provide only a catalogue or website of their products .

Retailers that drop ship merchandise from wholesalers may take measures to hide this fact to avoid any stigma, or to keep the wholesale source from becoming widely known. This can be achieved by "blind shipping" (shipping merchandise without a return address), or "private label shipping" (having merchandise shipped from the wholesaler with a return address customized to the retailer). A customized packing slip may also be included by the wholesaler, indicating the retailer's company name, logo, and/or contact information.

Small business
Drop shipping can occur when a small retailer who typically sells in small quantities to the general public receives a single large order for a product. Rather than route the shipment through the retail store, the retailer may arrange for the goods to be shipped directly to the customer. Drop shipping is also very common with big ticket items like steel buildings where the retailer will take a deposit and have the building shipped direct to the buyer's building site from the supplier's manufacturing facility.

Online auctions
Many sellers on online auction sites, such as eBay, also drop ship. Often, a seller will list an item as new and ship the item directly from the retailer or wholesaler to the highest bidder. The seller profits from the difference between the winning bid and the wholesale price, minus any selling and merchant fees from the auction site.

Custom products
An emerging trend in the drop ship business is private label drop shipping, in which a manufacturer produces a custom item for a retailer and drop ships it. The range of private label drop shipped items varies from simple keychains and t-shirts with custom logos or pictures to customized formulations for vitamins and nutritional supplements.

Drop shipping boomed in the US first and since 2006 many drop ship companies have emerged in China, many of which offer wholesale and drop shipping services to both companies and individuals. This is largely due to the increasing ease of e-procurement and larger part that internet plays in e-commerce in addition to the increasing production capacity of Chinese manufacturers . China-based drop ship suppliers have increasingly been able to compete with same-country distributors due to improving logistics for small packets and easing of trade barriers.

Highlighted Risks

Back-Ordering - back-ordering may occur when a seller places a shipment request with a wholesaler, but the product is sold out. Back-ordering may be accompanied by a long wait for a shipment while the wholesaler waits for new products, which may reflect badly on the retailer. A good wholesaler will keep retailers updated, but it is the business owner's job to be aware of the quantities that the wholesaler has available.

Being Scammed  - Scam artists will promote drop shipping as a lucrative "work from home opportunity." The victim who buys into this scam will be sold a list of businesses from which drop-shipment orders can be placed. These businesses may not be wholesalers, but other businesses or individuals acting as middlemen between retailers and wholesalers, with no product of their own to sell. These middlemen often charge prices that leave little profit margin for the victim, and require a regular fee for the retailer's usage of their services.

Related Practices

The opposite of drop shipping is "will call", where a customer picks up directly from a wholesaler, rather than via a retail shop.

Affiliate marketing can also be compared to drop shipping. As with drop shipping, affiliate marketing allows a website to list an item for sale that is not on hand but rather is shipped through a third party.

Let us know what your opinions are on drop-shipping.

Tuesday, July 24, 2012

4 Tips on How To Use BizTrumpet For B2B Online Marketing For Your Business


BizTrumpet.com Allows you to market you company, products & services, news and opportunities to other businesses for free through the internet.

Yet how efficient your efforts are, solely relies on the richness of content you create about your business, This post is a step by step tutorial to guide your efforts in the right direction:

1- Setting Up your showroom for the first time:

Setting up your showroom for the first is really important and simple, and is explained in this 5 minutes video, pay close attention to the details:

2- Setting Up Your Chat Tools:

Chat tools help you connect with visitors of your showroom on the spot, and is a great way for you to improve your conversions, You can setup you chat tools now, or follow the link below to understand more about it:

3- Valuable Additional Information:

When it comes to content marketing, the best way to do is to provide rich unique information, so when adding content to your showroom keep the following points in mind:

  • Do not create duplicate content it only hurts your efforts, and decreases the value of information you create, do not create multiple showrooms for the same company, do not create products with the same name or image.
  • Link to marketing videos as much as possible, video marketing is the best form of marketing ever. 
  • Add as much information as possible, multiple images for different variations of your product, Data-Sheets detailing your product specification whenever available. 
  • Create easy to read content, and not just loads of jargon. put yourself in your client's shoes, how much content will you be willing to read about a service or product online.


4- Setting Up your Status Badge:

Setting up your status badge is the best way to get a high value reciprocal link between your showroom and website, which hugely increases your website visibility online. And pushes results for your website and your showroom higher in the SERPs (search engines results pages). The Status Badge can be included on your website, blog or email signatures. click on the link below to get your status badge:

Sunday, July 22, 2012

Shipping Terms You Need To Know (Incoterms Introduction)


INTRODUCTION

When getting started with global trading & sourcing there are a couple of key terms you need to know related to logistics & shipping, today we're explaining the concept of Incoterms (International Commercial Terms) and the meaning of these terms:

Incoterms short for "International Commercial Terms" are standard trade definitions devised and published by the International Chamber of Commerce (ICC). These terms are used in international sales contracts to clearly establish the basis on which the seller will invoice the buyer. The terms identify the additional costs, over and above the cost of the goods, that the seller can include in their invoice. Their use in sales contracts act as a form of legal shorthand to clearly identify the responsibilities of both parties.

The ICC introduced the first version of Incoterms in 1936. Since then, ICC expert lawyers and trade practitioners have updated them 8 times, the most recent being the eighth version—Incoterms 2010—having been published on January 1, 2011. "Incoterms" is a registered trademark of the ICC. Everybody involved in international trade needs to be familiar with Incoterms if they are to be successful.

THE VALUE OF USING INCOTERMS IN INTERNATIONAL TRADE

Incoterms define the buyer's and seller's responsibility for arranging and paying for transportation, documentation, custom's clearance and transport insurance.

Incoterms are an internationally recognised code that makes it easier for traders in different countries to conduct business with one another.

The correct use of Incoterms provides the legal certainty upon which mutual confidence between business partners can be based.

ELEVEN INCOTERMS YOU NEED TO KNOW (INCOTERMS-2010)

Rules for Any Mode(s) of Transport

The seven rules defined by Incoterms 2010 for any mode(s) of transportation are:

EXW – Ex Works (named place of delivery)
The seller makes the goods available at its premises. This term places the maximum obligation on the buyer and minimum obligations on the seller. The Ex Works term is often used when making an initial quotation for the sale of goods without any costs included. EXW means that a seller has the goods ready for collection at his premises (works, factory, warehouse, plant) on the date agreed upon. The buyer pays all transportation costs and also bears the risks for bringing the goods to their final destination. The seller doesn't load the goods on collecting vehicles and doesn't clear them for export. If the seller does load the good, he does so at buyer's risk and cost. If parties wish seller to be responsible for the loading of the goods on departure and to bear the risk and all costs of such loading, this must be made clear by adding explicit wording to this effect in the contract of sale.

FCA – Free Carrier (named place of delivery)
The seller hands over the goods, cleared for export, into the disposal of the first carrier (named by the buyer) at the named place. The seller pays for carriage to the named point of delivery, and risk passes when the goods are handed over to the first carrier.

CPT - Carriage Paid To (named place of destination)
The seller pays for carriage. Risk transfers to buyer upon handing goods over to the first carrier.

CIP – Carriage and Insurance Paid to (named place of destination)
The containerized transport/multimodal equivalent of CIF. Seller pays for carriage and insurance to the named destination point, but risk passes when the goods are handed over to the first carrier.

DAT – Delivered at Terminal (named terminal at port or place of destination)
Seller pays for carriage to the terminal, except for costs related to import clearance, and assumes all risks up to the point that the goods are unloaded at the terminal.

DAP – Delivered at Place (named place of destination)
Seller pays for carriage to the named place, except for costs related to import clearance, and assumes all risks prior to the point that the goods are ready for unloading by the buyer.

DDP – Delivered Duty Paid (named place of destination)
Seller is responsible for delivering the goods to the named place in the country of the buyer, and pays all costs in bringing the goods to the destination including import duties and taxes. This term places the maximum obligations on the seller and minimum obligations on the buyer.

RULES FOR SEA AND INLAND WATERWAY TRANSPORT

The four rules defined by Incoterms 2010 for international trade where transportation is entirely conducted by water are:

FAS – Free Alongside Ship (named port of shipment)
The seller must place the goods alongside the ship at the named port. The seller must clear the goods for export. Suitable only for maritime transport but NOT for multimodal sea transport in containers (see Incoterms 2010, ICC publication 715). This term is typically used for heavy-lift or bulk cargo.

FOB – Free on Board (named port of shipment)
The seller must load the goods on board the vessel nominated by the buyer. Cost and risk are divided when the goods are actually on board of the vessel (this rule is new!). The seller must clear the goods for export. The term is applicable for maritime and inland waterway transport only but NOT for multimodal sea transport in containers (see Incoterms 2010, ICC publication 715). The buyer must instruct the seller the details of the vessel and the port where the goods are to be loaded, and there is no reference to, or provision for, the use of a carrier or forwarder. This term has been greatly misused over the last three decades ever since Incoterms 1980 explained that FCA should be used for container shipments.

CFR – Cost and Freight (named port of destination)
Seller must pay the costs and freight to bring the goods to the port of destination. However, risk is transferred to the buyer once the goods are loaded on the vessel (this rule is new!). Maritime transport only and Insurance for the goods is NOT included. This term is formerly known as CNF (C&F).

CIF – Cost, Insurance and Freight (named port of destination)
Exactly the same as CFR except that the seller must in addition procure and pay for the insurance. Maritime transport only.

DUTIES OF BUYER/SELLER ACCORDING TO INCOTERMS 2010

DUTIES OF BUYER/SELLER ACCORDING TO INCOTERMS 2010



PREVIOUS TERMS FROM INCOTERMS 2000 THAT WERE ELIMINATED FROM INCOTERMS 2010


DAF – Delivered At Frontier (named place of delivery)
This term can be used when the goods are transported by rail and road. The seller pays for transportation to the named place of delivery at the frontier. The buyer arranges for customs clearance and pays for transportation from the frontier to his factory. The passing of risk occurs at the frontier.

DES – Delivered Ex Ship (named port of delivery)
Where goods are delivered ex ship, the passing of risk does not occur until the ship has arrived at the named port of destination and the goods made available for unloading to the buyer. The seller pays the same freight and insurance costs as he would under a CIF arrangement. Unlike CFR and CIF terms, the seller has agreed to bear not just cost, but also Risk and Title up to the arrival of the vessel at the named port. Costs for unloading the goods and any duties, taxes, etc… are for the Buyer. A commonly used term in shipping bulk commodities, such as coal, grain, dry chemicals - - - and where the seller either owns or has chartered, their own vessel.

DEQ – Delivered Ex Quay (named port of delivery)
This is similar to DES, but the passing of risk does not occur until the goods have been unloaded at the port of destination.

DDU – Delivered Duty Unpaid (named place of destination)
This term means that the seller delivers the goods to the buyer to the named place of destination in the contract of sale. The goods are not cleared for import or unloaded from any form of transport at the place of destination. The buyer is responsible for the costs and risks for the unloading, duty and any subsequent delivery beyond the place of destination. However, if the buyer wishes the seller to bear cost and risks associated with the import clearance, duty, unloading and subsequent delivery beyond the place of destination, then this all needs to be explicitly agreed upon in the contract of sale.

Sunday, July 1, 2012

Connect with online prospects through a selection of the most popular and easy to use chat tools


What’s better than having prospects find your information through search engines, it’s the ability to connect with them and answer their questions as soon as they find your information online.

Many times, it's not enough to just provide prospects with generic information about your products and services. You have to take the extra step to answer questions related to their specific needs. Maybe they need to make sure that you can ship your products to a certain country, or they need to know more details of how you provide your service etc...

Even with the most powerful PCs today, having too many applications running causes your PC (the main productivity tool you use) to not be as productive as it should be. Add to that, that most people have enough applications installed on their machines that they don't want any additional apps installed.


So what did we do, we decided that you don't have to change your habits, to do business, you have to use your habits in a slightly different way to better connect with prospects & customers.

You can now connect your showroom and your products to make sure that you answer your prospects' questions and concerns as they view your marketing material.

How To Do It?

It's simple and takes no more that 5 minutes to setup:

If you are already a member on BizTrumpet.com all you have to do is visit the chat tools management section and follow instructions to setup your account to use your favorite chat tool(s). We recommend the use of MSN and Yahoo since they offer visitors of your showroom who don't have either MSN or Yahoo installed the ability to connect with you still. and your ID stays anonymous so you do not get spammed.

If you are not a member yet, but you like the idea of being able to connect with prospects as soon as they find your information online you can register on BizTrumpet.com for free, and setup your account to use chat tools.

Finally, You must want to know how it looks on your showroom, before you take any action, so below is a quick sample of how it looks:











Are you using, different chat tools than the ones we included, leave a comment below to let us know which tool you prefer to use and why, and we will surely include it in our chat tools list.

Wednesday, June 6, 2012

3 Great Online Marketing Audio Books on Audible


With the amount of online marketing services & resources that are available online, it's getting harder and harder to know which ones to use for a maximum return on investment of your time, money and effort. So We took the effort to compile a list of 3 remarkable audio books that are available online on audible that will aid you and driving your online marketing efforts in the right direction.

Author: Seth Godin
You're either a Purple Cow or you're not. You're either remarkable or invisible. Make your choice. What do Starbucks and JetBlue and KrispyKreme and Apple and DutchBoy and Kensington and Zespri and Hard Candy have that you don't? How do they continue to confound critics and achieve spectacular growth, leaving behind former tried-and true brands to gasp their last?

Author: Jim Cockrum
You used to need a big ad budget to get your message across. Not anymore! Thanks primarily to the Internet, a world of free and inexpensive tactics exists for spreading the word about your business. Free Marketing delivers more than one hundred marketing ideas to help small business owners and marketers generate new revenue—with little or no marketing budget. Using both Internet-based and creative offline ideas, you'll discover ways to turn your top customers into your unpaid sales force, get your competitors to help you promote your new products, and build a foundation for your business.

Author: Dharmesh Shah, Brian Halligan
To connect with today's buyer, you need to stop pushing your message out and start pulling your customers in. The rules of marketing have changed, and the key to winning is to use this change to your advantage. If you've wondered how to get found in Google or why blogs and social media sites like Facebook and Twitter are important, Inbound Marketing is the audiobook for you.

If you already read these books, Why not let us know what other great suggestions you may have by leaving a comment below.

Sunday, May 27, 2012

3 Great Places To Get Animated Videos To Explain Your Service


With the explosion of new ideas & technologies in the past 10 years, it’s becoming extremely hard to stand out as a business providing a niche service. Owners of businesses that provide niche services to a specialized segment of customers understand this the most. Add to that the shorter attention span created by the huge amounts of information the average internet user is exposed to on daily basis.

Videos or Video Marketing, comes to the rescue to those businesses as one of the best mediums to communicate complex ideas or niche services in a short period of time and a simplified manner.

With the advancement of technology there are multiple service providers who can provide you with a great marketing video to help you explain why your business is unique, those service providers do not only provide the video production but can help you fine tune your sales or marketing pitch to better communicate your ideas to your customers, below we have listed 3 animated video production companies we like and who we think can help you get a great a video within your budget: